Let’s embrace change.
Yes, change is difficult: many organisations are paralysed by the idea that becoming a truly purposeful company is hopelessly unattainable. HeartWork has extensive professional experience with large multi-year transformation processes. From this we’ve learned one thing: it. can. be. done.
Nice to meet you: we are HeartWork. We believe the world needs more companies and organisations driven by a heartfelt purpose. Companies that transcend their unwavering commitment to profit and instead utilise profit as an instrument that can be yielded to do good; and organisations that replace perverse incentives with sustainable KPIs. Not because it’s in fashion or because consumers or clients demand it. Nor because it helps to attract the best talent or inspire innovation (although it does). We strive for this, because the facts show that this is simply the only way to propel mankind forward on this planet.
But how to make the change?
Some have taken the first steps towards defining their organisation’s purpose for marketing or other reasons, only to discover that substantial change remained elusive. That’s because change is difficult: many organisations are paralysed by the idea that becoming a truly purposeful company is hopelessly unattainable. HeartWork has extensive professional experience with large multi-year transformation processes. From this we’ve learned one thing: it. can. be. done.
However, you won’t get the job done with business as usual. If we keep doing what we were doing to achieve something new, then the result will be a guaranteed disappointment: you’ll get a car engine that burns less fuel per mile, but it still burns fuel. In order to transform successfully, we need to be ready to venture out into the unknown. This means that you and your team need a different mindset.
And that’s why, at HeartWork, we decide to focus on conscious change.
By conscious change we mean a transformation process that starts with true and authentic awareness of the self and the world around you. We’re not diving into the process of change as quickly as possible in order to generate Excel sheets and PowerPoint decks that look impressive. Instead, we help you to slow down, step back, create a psychological safe space and take a deliberate and conscious look at the issues at hand. You’ll be surprised by the new things that you’ll notice.
We help you discover how your personal motivations relate to your organisation and how your organisation is connected to the wider world out there. We guide you and your organisation from being unconsciously incompetent to consciously competent at becoming more purposeful, one step at a time. If all your people are truly consciously involved, we can overcome perceived limitations, bring dormant forces to life, help people to move out of their heads and into their hearts and shift the attention from the problem to the solution.
The result is that change doesn’t have to be feared anymore: instead of a struggling and slow process that’s seemingly going nowhere, your transformation process becomes a consciousness-expanding and inspiring journey everyone wants to become a part of.
In short: it’s just not sufficient to merely process or manage change. We help you to fully embrace it.
HeartWork is not your typical consulting firm, pointing out new problems so we can sell more hours. If we all feel the tipping point in the transformation process has been reached, we step back. That’s because we’re not driven by profit: we don’t have a partner structure and we don’t hold shares in our company. The HeartWork company is 100% owned by the HeartWork Foundation, which invests profits in developing future leaders and in businesses, initiatives and NGOs that do good. Be sure to know that all the money you spend on us is indeed applied as a force for good.
If you want to know what our organisation is like in real life, take a look at our core values; these are the fundamental beliefs of our organisation, and they guide our behaviour in real life:
If you look at the world around you from a loving perspective, you’ll see that you and your company aren’t isolated entities, but that everything is connected to everything. A loving perspective helps you to stop unsustainable practices, because in the end, they will also harm you and your loved ones. Love is essential in order to connect you to your inner voice, to your team and to the heartfelt purpose of your company.
From our experience with transformation processes, we’ve learned one thing: starting a change process in a risk-averse, hesitant way doesn’t get you where you want to end up. That’s why we need courage to not merely process and manage change, but to wholeheartedly embrace it.
Note that we don’t mean ‘courage’ in the cliché-ish, macho way. That’s the type of courage that usually leads to trouble. We mean ‘courage’ in a connected and conscious way, encouraging you to act upon your inner voice.